CEO of Pokemon Company Thought Switch Would Fail

The Pokemon Company CEO

“I told Nintendo that Switch wouldn’t be a success before it went on sale. It’s obvious I was wrong.”  Yeah, I think so too

Nintendo Switch Hater Proven Wrong!

Speaking with Bloomberg, head honcho for the Pokemon Company, Tsunekazu Ishihara originally told Nintendo that the Switch would not be a success. He assumed in this current day and age where everyone who has a phone on their hands would not bring a portable console alongside them.

“I told Nintendo that Switch wouldn’t be a success before it went on sale because I thought that, in the age of the smartphone, no one would carry around a game console. It’s obvious I was wrong. I came to realise the key to a successful game is quite simple – software with absolute quality leads sales of hardware. Playing style can be flexible if the software is attractive enough.”


He also gave a hint on what to expect on a full fledge Pokemon game on the Switch.

“With the Switch, we see it as a chance to create Pokémon that goes deeper and with a higher level of expression. As a result, that makes it an extremely important platform […] Right now we’re using 7 to 8 inch screens, but on a high-definition TV you can express a whole different world with graphics and sound.”


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